Reading 3
Chapter 4: Creating a Good Portfolio
A good portfolio demonstrates that you understand what the employer or commissioner requires. It also showcases your work at its best.
Looking at your creative strengths and weaknesses is as important as knowing the kind of work you are looking for. Only show things you are confident in doing and interested in doing.
Creative employers take the contents of a portfolio at face value. If possible, add new samples that are in the line of work with the company you are looking to work for. Demonstrate your versatility in the field.
If you have work that is published, highlight it in your portfolio. Show it earlier on in your portfolio. Also include one or two sketchbooks in case the employer wants to see them at the end of your presentation.
You may need to put together more than one portfolio or divide one into different sections that show different styles and disciplines. Multi-skilled practitioners may have different portfolios that show skills in different ways and that are specific to a variety of jobs.
